Hybrid · Live Action + AI
Raiffeisenbank Hybrid
Idea
A bank addressing Gen Z in its own visual language: first-person perspectives that dissolve into a surreal, cinematic world, with live action and AI combined seamlessly within a single frame.
My role
- Defined the visual concept and the effects
- Created the storyboard
- Created the AI backgrounds and the “VFX” effects
- Directed the live-action production
- Video edit
- Managed communication and planning with the client from the first call to handover
Acting script written by the partner agency.
Result
Test YouTube campaign targeting Gen Z.
Tools
- Nano Banana
- ChatGPT
- Runway
Produced for Czech Video Center (Fameplay) as a freelancer. All rights belong to Czech Video Center a.s.
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